I was asked by Andrew Fisher-Tomlin, on behalf of the RHS, to design and install a stand for the RHS Product of the Year competition, held annually at Chelsea Flower Show.
I was given a very small budget for materials and a brief explaining the criteria for how the 10 short-listed products should be displayed, and put forward several options. The one chosen route was based around the idea of “an incident in a packaging factory”, with a stack of cardboard boxes looking like they’d fallen over and the contents been scattered everywhere. Meadow turf was proposed to add greenery, texture and a more organic feel to the installation.
I managed the budget in terms of buying all materials, as well as a team of sub-contractors I brought in to help with the build. I also liaised directly with all the shortlisted companies in order to obtain imagery and information on the products in order to create a one-pager to be displayed with their product.
The stand received great feedback, with both the RHS and visitors feeling it brought a youthful and vibrant edge to a very well-established part of the show.
Photos of final stand: